Visit California — Magazine Spread
A two-page placement pairing a Visit California ad with a feature article on the organization’s CEO, who appeared on the issue’s cover. Applied Visit California’s brand standards across the full spread to maintain visual consistency alongside editorial content outside the organization’s direct control.
Visit California — What’s New in California
A public relations asset published as an accessible PDF on the Visit California media website, showcasing new attractions and tourism resources premiering that season for media and industry use.
Visit California — Travel Itinerary
A travel trade asset built to give travel guides concrete options for structuring client itineraries, showcasing the range of travel experiences available across California.
